I’ve been seeing the “Sinabawang Gulay” TV advertisement of Knorr for the past two weeks now. Even on radio, its jingle is being played. Anyway, I think the person that made this concept hit big time. Not only that it’s catchy, child-friendly, lyrics to the jingle is easy to memorize, but it also influences children in a good way to eat vegetables. What a very bright idea!
Happy kids on TV commercial plus nice jingle plus kids enjoying vegetables equals good sales and effective marketing strategy. I just hope mothers would focus on the vegetables and less on the chemical broth cubes.
Still with commercials, “Clear”, a new anti-dandruff shampoo has started advertising their new product on TV. Compared to the usual shampoo commercial, this new one is done on a PowerPoint like presentation with black background and alternating pictures matched with the boring British guy voice over.
I think they should do a new one. It’s so boring to watch and too black and white. The product is about dandruff, but it seems like a TV commercial for something serious like cancer.